Story is how we understand what matters and how we give it meaning. Your marketing will be more impactful and powerful when you use stories to help your clients feel something. Storytelling is not new. In fact, one could argue that it’s the oldest form of marketing in the world. Stories have been used for […]
Oh. I used the L word. Launch….if you can’t beat ‘em, join ‘em, I guess. If you’re reading this it’s because you’re curious. You’re wondering how to launch a podcast or maybe why you should even bother. Here’s the next reality. You’ve probably read a bunch of other articles about ‘launching’ a podcast that tell […]
Everyone wants to understand the money side of blogging, right? As of this moment, I run a blog that generates an easy 4-figures every single month with very little effort on my part. I calculate that I spend approximately 4-5 hours a week (sometimes much less) servicing the site, researching and writing new content. But […]
You’ve launched your brand new blog and now what? The name of the game at the start is EYE BALLS. You want to start attracting readers to your content right away so that you can develop a solid picture of how your blog is performing and resonating. Getting to 1000 Pageviews Per Month First things […]
Do what you love and you won’t work a day in your life I’m on Cloud Nine this week for a multitude of reasons – not the least of which is that we are pushing our first production under The Story Studio Network banner into production. Story Studio Network is a dream project of mine […]
And so we built a funnel to filter in the good and select out the not-so-good. And all was well. After a couple days of wallowing in a bit of a funk, I’m finding my strategic stride again and today, I really want to dig into some ‘show not tell’ content. One of my key […]