Blogging Archives - erintrafford.com

Client Case Study in 5x-ing blog traffic and attracting national sponsors You’re here because you probably want to understand how to take your hobby blog and turn it into a revenue generating business. And girl, I feel you. This is the exact kind of work I’ve done with women over the past five years.  But […]

How to go from Hobby Blogger to Profitable Business

hobby blogger to business - case study

September 26, 2021

The short term and long term benefits of blogging for your business; why you should start blogging and tips on monetizing your business blog from the start. Why it’s time to start blogging regularly I can’t tell you how many times I’ve heard from clients and people in my DMs that they ‘have a blog […]

Why it’s important to post to a blog to grow your business

why you need a blog

August 25, 2021

Over the course of the last ten years, I’ve had quite a few blog posts go viral. But before we get into what that looks like and how to write a viral blog post, I want to go over the definition of a viral blog post. For me, a viral blog post is not something […]

How to Write a Viral Blog Post (and what to do when it happens!)

July 13, 2021

Pinterest is one of the largest search engines in the world; its unique demographics and visual content make it ideal for growing a business offering digital services, digital products and physical goods that can be shipped worldwide.  ‘Oh I saw it on Pinterest!’ ‘I got this image from Pinterest.’ ‘I did a Pinterest thing this […]

How to leverage the Power of Pinterest to Grow your Online Business

July 12, 2021

How my approach to blogging helped me earn thousands per month in passive income; how I prioritized learning about data; and committed to doing what my audience wanted. I’m feeling called to write about this lately as an act of gratitude for all that I’ve had in my life as a result of… my blog.  […]

How to grow your Organic Blog Traffic: How I became a professional blogger : The steps I took to grow my organic traffic

July 9, 2021

I’m sitting here in a total state of deja vu.  I remember the first time I ever opened up a WordPress dashboard. It was 2012. I was sitting at a small wooden drop leaf table in the middle of our 620 square foot condo in downtown Halifax.  I felt so techy and geeky. I clicked […]

How to go back to basics with your content strategy [Blogging, Pinterest & Podcasting]

June 29, 2021

Everyone wants to understand the money side of blogging, right? As of this moment, I run a blog that generates an easy 4-figures every single month with very little effort on my part. I calculate that I spend approximately 4-5 hours a week (sometimes much less) servicing the site, researching and writing new content. But […]

How to Make Money with a Blog or Website

June 28, 2021

You’ve launched your brand new blog and now what? The name of the game at the start is EYE BALLS. You want to start attracting readers to your content right away so that you can develop a solid picture of how your blog is performing and resonating. Getting to 1000 Pageviews Per Month First things […]

How to Get your First 1000 Page Views Per Month on your Website

June 28, 2021

I have been a digital story and content strategist for a very long time and for as long as I can remember, I have been getting questions that sound like the following: “I have a really great Instagram following. But IG kinda makes me feel like crap. I’m always pitted against other profiles with bigger […]

How To Turn Instagram Followers Into Blog Readers

June 23, 2021

Posting to a blog is a great way to generate long term traffic and build subject matter authority. Here are some simple ways to spark inspiration for your next blog post entry. If you’re anything like I am, you have a million and one ideas for blog posts. You might also be like me and […]

Four ways to brainstorm blog posts

Four Ways to Brainstorm Blog Post Ideas

June 23, 2021