The Narrative Advantage Blog

There’s a moment most leaders know. Someone sends you a draft — a social post, a newsletter, a pitch document — and they say let me know what you think. And you think: I don’t have time for this. And then you do it anyway. Because the last time you didn’t, something went out that […]

There’s a pattern that shows up in almost every small team I work with. The founder is sharp. The team is capable. Everyone is working hard. And yet every caption, every pitch, every newsletter draft, every client proposal ends up back at the top for a final call. Back on the desk of the person […]

The Narrative Advantage – Episode 44 Open your inbox right now. Do you have a physical reaction to someone’s name? That pit in your stomach, the chest tightness, the split second where you stop breathing—your body is giving you 80% of the information your brain is trying to ignore. And while you’re overriding those signals, […]

The Narrative Advantage Episode 43 Circle Back Season: Why January Feels This Way (And What to Do About It) You know that feeling. You sit down at your desk on the first real work day of January—coffee’s hot, notebook’s fresh, calendar’s wiped clean—and instead of momentum, you get… a 20-minute stare at your screen. Or […]