There’s a pattern I see in successful founders—the ones who’ve crossed a million dollars in revenue, built teams, established something real. They’re not reckless with money. They’re not making obviously bad decisions. But they’re hemorrhaging cash in a way that’s hard to spot: $8,000 here for a website redesign, $15,000 there for a brand refresh, […]

There’s a particular kind of exhaustion that comes from doing everything right and getting nowhere. I see it in the founders I work with—intelligent, capable people who show up on podcasts, post consistently on LinkedIn, maybe even dabble in YouTube. They’re visible. They’re present. They’re tired. And when we dig into what’s actually broken, it’s […]

The Narrative Advantage : Episode 37 Ever feel blocked about your email list? Yeah, me too. In this episode, I’m pulling back the curtain on something I’ve been avoiding—my email strategy (or lack thereof). This is building in public at its finest. No polished plan, no “6 steps to success.” Just me, a rainy Monday […]

The Narrative Advantage Episode 36 You’re not lazy. You’re not undisciplined. Your nervous system is running the show—and it’s keeping you stuck. In this episode, I’m breaking down three specific signs that your nervous system is sabotaging your business growth: sitting in waiting mode instead of taking action, obsessing over details that keep you hidden, […]